Sometimes ya gotta remind the stupid bastards to breathe.
Over here we call it "breathing". Cue joke about blonde listening to her Walkman (it's an OLD joke) whilst under a hair dryer.
This exercise is best done without a cellphone in the room.
Opinions are like assholes, everyone has one, some peoples stink more than others too. Remember, I can make your opinion disappear, you keep the stink.